Mentoring at Mini-Seedcamp at Helsingborg on 5th of May

seedcamp

Seedcamp is a catalyst for European startups. The main event is a week long bootcamp for handful of pre-qualified European startups in London. Fellow Finnish start-up Scred was selected to participate last fall. I chatted with Kristoffer from Scred after the event and he was very impressed about the learnings they were able to take away from the event.

So I was definitely excited when I got invited to act as a mentor at one of the Mini-Seedcamps being held across Europe. Karri and the crew at the ever-so-fantastic Arctic Startup blog recommended me to the Swedish organizers of the Helsingborg event held on 5th of May and I jumped at the chance to participate.

The Mini-Seedcamp mentors are VCs and serial entrepreneurs including Daniel Blomquist from Creandum, Hjalmar Winbladh from Rebtel and Thomas Weilby Knudsen from Northcap Partners.  And yours truly. It’s an interesting situation to be a mentor when we are down in the trenches at Everyplay (with nothing public to show yet). I can’t offer recent “here’s how I’ve succeeded” type of lessons. Instead I can offer “here ‘s what I think works” and “this is how we are doing it”. There are definitely war stories and lessons learned in how Everyplay got off the ground, the 17+ years spent as entrepreneur in running ASSEMBLY (6000+ participants every year, over 200 person volunteer workforce) and the parallels between pitching video games to game publishers and pitching startups to VCs.

I expect to learn at least as much from being a mentor as the startups can learn from the successes and follies I’ve encountered on my road to Mini-Seedcamp at Helsingborg.

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One Comment on “Mentoring at Mini-Seedcamp at Helsingborg on 5th of May”


  1. […] Social games, entrepreneurship and more Jussi Laakkonen’s blog « Mentoring at Mini-Seedcamp at Helsingborg on 5th of May […]


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